We will focus on “People First” and on maintaining long term relationships rather than on providing short term services by:

• Attracting customers interested in a long term relationship and working with customers who respect and value the importance of a long term relationship over short term gain
• Creating and implementing technology that promotes a single view of the customer and their needs
• Identifying and promoting tangible benefits to the customer based on a win-win partnership where the relationship and our offers are created from the customer’s view point.

We will compete on the basis of extraordinary service, credibility, a “customer-first” philosophy and comprehensive solutions by:

• Genuinely caring about the customer and their needs
• Empowering team members to solve our customers’ problem
• Guaranteeing the quality of the customer experience
• Developing a network of complementary providers who share the philosophy of the company.

We will create an environment of fun, fulfillment, fascination and fellowship for all employees and in our customer relationships by:

• Hiring for attitude and ability to learn, then training for competence
• Promoting a healthy work-life balance for all team members
• Making customers into owners and “members” of the organisation over time
• Allowing all team members to share in the success of the company.